To launch Revlon’s latest range of make up we partnered with one of Australia's top 5 fashion bloggers The Oracle Fox (Amanda Shadforth) to give her audience an authentic insight into how she lives a PhotoReady life.

Next, we crated the PhotoReady set encouraging shoppers to watch Amanda’s film and get their own PhotoReady makeover. The film shares insight into Amanda’s unique look which the shoppers used as inspiration.

Once PhotoReady, our on set photographer captured their look with a glamorous head shot that was shared via an SMS link to the image on the Revlon PhotoReady Facebook application.